Etsy - Lampposted 1982 Guinness Happy Poster, There's Nothing As Good Guinness

Etsy UK £30.00 Go to Etsy UK First seen in Apr 2024
Description
1982 Guinness Happy 1982 Poster, There's nothing as good as Guinness, advertising ale Irish stout beer print, wall art retro decor 1980s This is an advertising poster is from the series There's nothing as good as a Guinness, wishing everyone a Happy 1982, with a famous poised toucan posing as the 2. Dimensions: 30 in x 15 in (76 cm x 38 cm) Condition: white marks top left, pinholes, see photos. in the 1920s Guinness had a problem. The venerable Irish brewer had been around since 1759nearly two centuriesbut geopolitical events were threatening to render its sales flat. Irish independence had leveled a new import tax on England-bound barrels. Add this to the near total loss of a prohibition-era U.S. market & things were not looking good for the sultan of stout. Guinness needed a marketing strategya relatively new concept at a time when legacy brands saw advertising as desperately uncouth. The in-house tagline Guinness is good for you was born in 1929 (the first of many touting the beer's health benefits) but it wasn't until Guinness tapped London creative agency S.H. Benson that the brand's first legendary ad campaign would begin. Because of the age of these posters, there are areas of wear & tear, particularly on the edges. I have done my best to take photos where they are torn or stained. The good news is that when framed, the tears press up well against glass, & edges can be hidden by mats. Any wear picked up from years are part of the vintage charm. When framed these colourful & detailed posters, with vibrant colours can become a centre piece for any room, to remind us of a simpler time. These posters are sent as unframed. They will be delivered in a cardboard backed envelope for protection. See the FAQ for more information on shipping, tracking & insurance options. 1982 Guinness Happy Poster, There's Nothing As Good Guinness, Advertising Ale Irish Stout Beer Print, Wall Art Retro Decor 1980S
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