Samsung The Serif 2019 109.2 cm (43") 4K Ultra HD Smart TV Wi-Fi White

Samsung The Serif 2019 109.2 cm (43") 3840 x 2160 pixels LED Smart TV Wi-Fi White<br /><br /><b>Iconic Design</b><br />With an iconic I shaped design The Serif is more than a TV - its a statement piece.<br /><br /><b>QLED Technology</b><br />Experience genuine cinematic viewing with over a billion colours and shades.<br /><br /><b>NFC on TV</b><br />Listen to your favourite music through The Serif by placing your smartphone over the NFC.<br /><br /><b>Serif Ambient Mode</b><br />Say goodbye to blank screens with beautiful palette theme designs appearing on your TV when its off.<br /><br /><b>Iconic Design</b><br />The Serif is more than a TV - its a statement piece. With its slim body broadening at the top to form a flat shelf-like surface the iconic I shaped design is the focal point of any room.<br /><br /><b>Beauty and Brains. The Serif meets QLED Technology</b><br />Experience genuine cinematic colour made from over a billion colours and shades. QLED technology is certified to deliver 100% colour volume* transforming light into breathtaking colour without degradation over time.<br />*100% colour volume measured to DCI-P3 standard certified by VDE.<br /><br /><b>Turn your blank screen into a design piece</b><br />Say goodbye to blank screens with beautiful palette theme designs appearing on your TV when its off with Serif Ambient Mode*.<br />*Some features of Ambient Mode require a compatible Android or iOS phone and sufficient space around the TV to operate; it will have varying results on complex wall designs patterns and/or unusual colours.<br /><br /><b>Natures beautiful inspiration</b><br />Specially created for The Serif by Ronan & Erwan Bouroullec the new Ambient Mode features two patterns inspired by the beauty of the natural world around us a beautiful leaf and a textured fabric.<br /><br /><b>Adding elegance to the icon</b><br />You can position The Serif anywhere in the room thanks to the elegant metal stand that complements and completes the bold design and stylish silhouette.<br /><br /><b>Easy to Use</b><br />Easily control all your connected devices and content. Have simple and intuitive control from one remote in a stylish white finish or from your mobile.<br />* Compatible devices may vary by region.** Actual product and remote control may differ from image shown.*** Must download and install the SmartThings app.<br /><br /><b>Experience exceptional picture detail like never before</b><br />Discover whats lurking in the shadows of a horror movie or witness the true beauty of a sun filled landscape scene and see what the director intended.<br />* Compatibility with all HDR content is not guaranteed.** The certification may vary by model.**** The range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.<br /><br /><b>Simple and intuitive control</b><br />Have control of everything from one remote in a stylish white finish. You no longer need multiple remotes lined up on your coffee table. Your One Remote allows you to multitask with simplicity.<br /><br /><b>Control your TV with your voice</b><br />Interact and control your Serif with your voice. Bixby is an intelligent assistant that can help you manage your TV and home.<br />* This feature is only available in certain languages.** The content within the screen are simulated images and are for demonstration purposes only.<br /><br /><b>AirPlay 2</b><br />With AirPlay 2 built in you can stream or share content from Apple devices to the big screen. Effortlessly play videos music photos and more from your iPhone iPad and Mac on your The Serif.<br /><b>Amazon Alexa</b><br />The Serif works with Alexa so your life just got simpler. Its easy to connect your Alexa-enabled devices. With The Serifs compatibility have Alexa turn on your TV change channels control volume and more.<br /><b>The Google Assistant</b><br />The Serif works with Google Assistant to make your life easier. Change channels adjust the volume control playback and more with just your voice.